Sports Marketing

Reynolds Sign has a long history of providing quality dependable signage to the sporting world. Our sign programs have been installed in many venues throughout the country.

Reynolds Sign was established in March 1986. The company began with an exclusive ownership and marketing contract for signage at Texas Stadium, home of the Dallas Cowboys.

Since that time, Reynolds Sign has produced complete custom designed sign programs for such high profile sports oriented clients as the Texas Motor Speedway (NASCAR), Lone Star Park (horse racing), Reunion Arena (former home of the Dallas Mavericks and the Dallas Stars), Ameriquest Field (Texas Rangers), The Cotton Bowl, Ford Park, and all the signage each year for every PGA Tour Stop in Texas, including the EDS Byron Nelson Championship, Shell Houston Open, The Colonial, and the Valero Texas Open.

 

 
     
     
     
     
     
     
     
     
     
 

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Video display/Scoreboards
We have fabricated and installed major football video display/scoreboards for Southern Methodist University, University of Texas at El Paso, The Independence Bowl, The University of North Carolina, and Texas A & M University. Over past 15 years, Reynolds Sign personnel have designed and installed electronic information/scoreboard systems and other signage for over 75 automobile race tracks throughout the country and many minor league baseball facilities, including the Dr. Pepper Ballpark for the Texas Rangers AA affiliate Frisco Rough Riders.

Advertising Displays
Advertising is what makes the sports world successful, and Reynolds Sign has been very active in the fabrication and installation of advertising displays located in the various sporting venues throughout the country. We provide all sizes of advertising displays, from huge 30’ x 90’ billboard spectaculars at the Texas Motor Speedway to smaller multi-advertiser tri-vision rotating displays used in many baseball parks. Static displays with full color digital translucent graphics are available using internally illuminated cabinets. Even hand held “quiet” signs with advertiser logos are a part of our golf tour signage packages.

Informational and Directional Displays
Sports venues require that the spectators are able to enter and leave the facility in the fastest and easiest way possible. This in turn requires an efficient signage program designed to eliminate fan guesswork, and provide the necessary information to expedite the wayfinding process. Our personnel have years of experience in the design and implementation of this type of sign program, and our golf tournaments are an excellent example. Each tour stop uses custom designed directional and informational displays incorporating the colors, course information, and advertiser logos as required. These signs are often three dimensional in appearance for added viewer appreciation. Regardless of the size, type, or construction material or technique, we can design and implement any sign to meet the needs of the particular venue.

 
 
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